Book

Eat Mor Chikin: Inspire More People: Doing Business the Chick-fil-A Way

2002

Synopsis

Truett Cathy is a real-life Horatio Alger story. He grew up in a boarding house his mother operated, where he learned the principles of hard work, fairness, honesty, loyalty, and respect. When he opened a small restaurant in 1946 with his brother Ben, he put those principles to work and immediately began to experience their rewards.

Twenty-one years later Truett Cathy opened the first Chick-fil-A restaurant, which was unique in America in two ways: it served the first boneless breast chicken sandwich, and it was the first fast-food restaurant to operate in a shopping mall. Today there are more than 1,000 Chick-fil-A restaurants with more than $1 billion in sales annually.

Truett Cathy has achieved his success while living the life of a servant leader. From the age of eight, when he iced down the Cokes he was selling at his front-yard drink stand and saw the resulting growth in sales, he has sought ways to please customers. That attitude is evident today at each Chick-fil-A restaurant, where Operators and team members have been inspired by the founder's commitment to others.

Truett Cathy's commitment reaches far beyond the people who work and eat in his restaurants. Through the WinShape Centre Foundation, funded by Chick-fil-A, he operates foster homes for more than 120 children, sponsors a summer camp for more than 1,600 children, and has provided college scholarships for more than 15,000 students.

In Eat Mor Chikin: Inspire More People, Truett Cathy challenges readers to focus on people and principles. Then good success will surely follow.

Suggested Reading

Covert Cows and Chick-fil-A: How Faith, Cows, and Chicken Built an Iconic Brand

During his thirty-four-year tenure at Chick-fil-A, Steve Robinson was integrally involved in the company’s growth--from 184 stores and $100 million in annual sales in 1981 to over 2,100 stores and over $6.8 billion in annual sales in 2015--and was a first-hand witness to its evolution as an indelibl...

Crack: Rock Cocaine, Street Capitalism, and the Decade of Greed

A shattering account of the crack cocaine years from award-winning American historian David Farber, Crack tells the story of the young men who bet their lives on the rewards of selling 'rock' cocaine, the people who gave themselves over to the crack pipe, and the often-merciless authorities who inca...

We use cookies to improve your experience on our website. By continuing to browse, you accept our Cookie Policy and Privacy Policy.